Not just a Maybelline Advertisement, but also a 1950s makeup lesson


The first thing that caught my eye in this vintage Maybelline ad, circa 1960, was the array of makeup products. What a great example of the products you might find in a woman’s makeup bag around 1960. But don’t let the 6 fool you. This is a common makeup look for the mid and late 1950s.And then after you are intrigued by the array of products, take a look at the eye in the ad. It is wearing the products being advertised. The eyebrow pencil is shown in black at the bottom and the eyebrow is drawn at the top in an interesting point with at small dip on the outer brow. You see at the bottom a blue eyeshadow and it is shown applied at the lower portion of the upper eyelid of the eye drawing. This could also be the eyeliner applied and blended to be eye shadow, a very common practice during the early part of the century. Also at the bottom is an evergreen eyeliner, shown above on the eye in a wing eyeliner style.


This makeup would look great…I think on anyone, pale with black hair, redhead for even more color, or a blond for a softer move away from black eyeliner.

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  1. ~ * ♥ * ~

    I am amazed at how much the packaging of makeup has changed; almost everything that ad is different, but then too, so are the products themselves.

    The good old eyelash curler is still the same! Fascinating to see; thanks for sharing. ^ u ^

    bonita of Depict This!
    ~ * ♥ * ~

  2. I love this look! It reminds me of a pin up mermaid or something. I’m probably going to give these colors a shot when I get ready this morning

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Welcome to the Bobby Pin Blog! I am Lauren Rennells and as a hairstylist, makeup artist, writer, and generally artistic over-achiever, the Bobby Pin Blog is my outlet for thoughts and research about vintage hair and makeup trends and how to recreate them today. Thank you for stopping by!

As an Etsy and Amazon associate I earn from qualifying purchases. As an independent blogger, I link these items because of my own opinions and not because of the commission I may receive.



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